Industry & production
Industrial sites, energy consumption, certifications, signals of modernisation.
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Vertical · B2B geoprospecting
Your best customers have an address. I find it before you do.
You sell to companies with a physical location: warehouses, production sites, logistics parks. Your market is geographically concentrated. Geoprospecting turns that hunch into a database you can act on, enriched and plugged into your sales tools.
SIRENE + OSM
+ ICPE + CEREMA + planning permits
7 phases
from framing to a geolocated CRM
~30 days
a typical full engagement
The challenge
You are prospecting without knowing where to concentrate the effort
01
A diffuse market, wasted effort
Your sales team calls companies that do not meet the operational criteria of your product: floor area, sector, a location disconnected from your own sites.
02
No geographic view of the pipeline
Your CRM lists companies but does not show where they are, nor whether they cluster in high-potential areas. Geographic signals stay invisible in a spreadsheet.
03
Blind spots nobody has looked at
Whole clusters of potential targets are missing from your pipeline simply because nobody ever looked for them systematically.
The method
From framing to a geolocated CRM, in 7 phases
1
Framing & data sourcing
Targeting criteria (headcount, floor area, flows, industry codes), source selection, environment set-up.
2
An enriched prospect base
Extraction on your criteria, multi-source cross-referencing, contact enrichment, structured into a database.
3
Interactive mapping
A Leaflet.js web map wired to a geospatial database, dynamic filters, cloud deployment.
4
A custom geolocated CRM
An interface with search, filters, a contact record, export. Map view and list view, with the option of plugging into your own CRM.
5
Spotting future openings
Automated monitoring, regulatory and electrification signals. Your pipeline updates at the pace of the market.
6–7
Automation, training & follow-up
Automated updates, documentation, hands-on training, iterations on the first feedback from real use.
A real case
A maker of electric yard tractors
Identifying the highest-potential logistics warehouses for an electric handling vehicle, across the whole of France.
The targeting criteria
- Companies over 200 staff, transport & logistics industry codes
- Warehouse floor area over 50,000 m² (OSM + CEREMA)
- Registered industrial sites, ICPE (a signal of heavy flows)
- Cross-referenced non-residential building permits (SITADEL2)
- Contact enrichment: fleet & operations decision-makers
Deliverables
- A structured base of qualified prospects
- An interactive web map with dynamic filters
- A custom CRM wired to the base, CSV/Excel export
- Automated monitoring to catch new openings
- Documentation and training for the sales team
Other settings
The same method adapts to your target
Health & public buildings
Hospitals, care homes, schools: floor area, consumption, regulatory obligations coming due.
Office property
Office parks, shopping centres, headquarters. ESG pressure, renovation decisions coming due.
Food industry & grocery
Food logistics hubs, grocery floor space, co-operatives. Flows and volumes, located.
This vertical is dormant
No engagement format published here
This page documents a method; it does not put a service up for sale. The engagement formats and their prices are published on the three active verticals. If the subject concerns you, write to me and I will look at what applies.
A market to qualify geographically?
30 minutes to understand your target, size the addressable potential and see how the engagement would be structured.